event and brand experience
Le Pacte is a leading Event and Brand Experience agency in the Nordic region, with offices in Stockholm, Malmö/Copenhagen and Oslo. We continuously carry out projects across the region and are experts in creating strong and memorable brand experiences.
SOME OF OUR PREVIOUS WORK
Flugtag
A legendary event for Red Bull. Le Pacte was the leading agency for Red Bull’s global Flugtag
event in Sweden. The competition brings the Red Bull brand to life by putting a self-aware
and tongue-in-cheek spin on their tagline, Red Bull Gives You Wings.
RED BULL
ENTREPRENEUR OF THE YEAR
EY Entrepreneur of The Year is a global award that honours entrepreneurship. Le Pacte is responsible for organising several regional award ceremonies in different locations in Sweden and a final in Stockholm. We have been working with EoY since 2018.
EY
TANGO LEAGUE FOOTBALL
We have been working with Adidas Group and their events in the Nordic region since 2014. The picture is taken in Kungsträdgården, Stockholm where we transformed the fountain into a football pitch to hold a Tango League tournament for Adidas football.
Adidas
OBSTACLE COURSE RACE
Le Pacte both founded and created Tough Viking, the largest obstacle course race in all of
Scandinavia. The picture shows the Super Ramp from our event in Paris. Tough Viking is an
obstacle course race where participants compete on an 8–15 km course with 20+ obstacles
to overcome.
TOUGH VIKING
THE DIVISION 2
In collaboration with Massive Entertainment, a Ubisoft Studio, we organised a release party
for their new game: Tom Clancy’s The Division 2. We recreated the city from the game in
Graffiti Hangaren in Malmö complete with planters, containers, scrap, lights, graffiti, smoke,
dancers, drummers, food trucks and more.
MASSIVE ENTERTAINMENT
E Car Expo
Since 2018, Le Pacte has been working with MINI Northern Europe, producing and executing MINI's internal events as well as trade fairs and showcases of future car models. The picture shows MINI's stand from eCarExpo, Friends Arena, where the new concept car Aceman won the attention of the visitors.
MINI
JOY @ Gotland
We have been working with BMW Group Northern Europe since 2018. Together with BMW,
we have activated sponsorships for events such as the Biathlon World Cup and the Oslo
Maraton. We have also organised car showcases and internal events for both BMW and
MINI. Pictured is a photo taken at the JOY @ GOTLAND mega-conference which we
organised together with BMW for more than one thousand participants over two weeks.